Many homeowners will be looking for ways to revamp this space as an extension of their home, whether it’s to exercise, entertain or gain some privacy. “When the pandemic forced all entertaining outdoors, homeowners reclaimed their backyards from the kids or the dogs.” “The rising popularity of outdoor features suggests the pandemic has changed the way we want to live for good, priming the backyard for a 2023 evolution,” said Amanda Pendleton, Zillow’s home trends expert. Patios and pools have also seen a boost of mentions in listings, at 13% and 11%, respectively. Backyards were highlighted or mentioned 22% more often in for-sale listings last year compared to the year prior. If you’re like many of us, you’re already dreaming of warmer weather so you can get outside - and by outside, we mean just beyond your front or back door. Outdoor spaces as an extension of the home How many of these are on your wish list or are already in your home? 1. After crunching the numbers, they determined which features had the largest increases in listing mentions between October 2021 and October 2022. To help identify 2023 interior design trends, our researchers examined listing descriptions for more than 200 home features. Outdoor features are rising in favor this year, along with private spaces and several other notable home characteristics, according to a new study of millions of active for-sale Zillow ® listings.
During Burberry's third-quarter results in January, which saw China dent sales growth, the CEO reiterated its outlook for the near and medium term as it continues to target high single-digit revenue growth.Ĭomments, questions or feedback? Email us at. "I don’t know if this is the right way to say this, but more than surprising people, I really would like them to see the new vision and feel reassured - like, ‘Oh, yeah, this makes sense: This is what Burberry should be.’”Īkeroyd’s goal is to double revenues to £5 billion in the long term, including by harnessing Lee’s creative vision to grow sales in the accessories category. So, we have to use our platforms because we have a responsibility to communicate those things,” Lee told Vogue Runway in December. “Burberry flies the flag for Britishness and for the UK and for culture. It’s a more traditional media strategy than the one Lee implemented at Bottega Veneta, which famously deleted all of its social content, then deactivated its account in favour of a “digital journal”. The individuals, selected for their relatability, drive and achievements, were photographed and filmed by another British talent, Tyrone Lebon, in front of London landmarks including Trafalgar Square and Albert Bridge. It also stars Jun Ji-hyun, the South Korean actress Burberry named as a brand ambassador in 2022.
The campaign, which will be rolled out across all its marketing touchpoints including social media and e-commerce, stars a cast of British talent including musicians John Glacier, Shygirl and Skepta, actor Vanessa Redgrave, models Lennon Gallagher and Liberty Ross, and footballer Raheem Sterling.
Today, the British house is revealing a new identity, which includes a modernised logo and a campaign steeped in Britishness - the first under new chief creative officer Daniel Lee. īurberry set tongues wagging over the weekend when it became the latest luxury brand to wipe clean its social media accounts. To receive the Vogue Business newsletter, sign up here.
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